Hugo Boss to use more of Sustainable Cotton

Hugo Boss, a German luxury fashion house, has defined specific goals for sourcing sustainable cotton. By the year 2020, 50 per cent of the cotton will come from sustainable sources, in accordance with the criteria defined in the group’s cotton commitment. By 2025 this percentage will increase to 80 per cent.

Cotton by far constitutes the largest percentage of total material usage at Hugo Boss, followed by wool, synthetic fibers and leather.

In order to promote more sustainable cotton production, the group joined the Better Cotton Initiative (BCI ) in 2017, which supports farmers with sustainable cotton farming, trains them and provides them with licenses, thus also improving their quality of life. Efficient water usage in cotton farming is one of the BCI’s six core principles and is defined through optimised water consumption and the protection of groundwater and surface water.

Sustainability at Hugo Boss is based on the interplay between the three factors of quality, innovation, and responsibility. As one of the leading companies in the premium segment of the global apparel market, Hugo Boss and its brands represent premium fashion and accessories for men and women.

Hugo Boss ensure that these products are also manufactured in compliance with environmental and ethical standards on the production side. When selecting raw materials and carrying out refinement, they acknowledge the aspect of environmentally- and socially-friendly production.